Meet The Research Team

Dr. Juan E Gilbert

Dr. Juan E. Gilbert was a Professor and the Chair of the Division of Human-Centered Computing at Clemson University in the School of Computing. He is know the Andrew Banks Family Preeminent Endowed Professor and Chair of the Computer & Information Science & Engineering Department at the University of Florida. He is also an ACM Distinguished Speaker and a Senior Member of the IEEE Computer Society and a National Associate of the National Research Council of the National Academies.

Dr. Wi-Suk Kwon

Dr. Wi-Suk Kwon is an Associate Professor and Human Science Professor of Retailing in the Department of Consumer Affairs at Auburn University. She received her B.S. degree (1993) in Clothing and Textiles from Seoul National University, South Korea, her M.S. degree (2001) in Textiles and Clothing from Iowa State University, and her Ph.D. degree (2005) in Consumer Sciences from The Ohio State University. Her areas of research include consumer psychology related to retail technology adoption, aging consumers, and soft goods and retail branding.


Dr. Veena Chattaraman

Dr. Veena Chattaraman is an Assistant Professor at the Department of Consumer Affairs at Auburn University, USA. She received her Ph.D. from the Department of Consumer Sciences, the Ohio State University in 2006 with minor areas in Social Psychology and Cultural Anthropology. Her expertise lies in conducting consumer research using qualitative and quantitative methodologies including focus group interviews, experimental designs, surveys, and case studies, among diverse consumer segments. Her current research program spans social-psychological aspects of consumer behavior with a particular emphasis on social interactions with embodied conversational agents used in e-commerce. Dr. Chattaraman has authored several research articles, which have been published in reputed journals such as the Journal of Business Research, Psychology & Marketing, and Journal of Consumer Behaviour.

Hanan Alnizami

Hanan Alnizami is a graduate student pursuing a PhD in Human Centered Computing at Clemson University. Her research interests include Human-Computer Interaction, speech recognition, and natural language processing. She graduated with a bachelors in Information Technology with a minor in Graphic Design at Youngstown State University, Ohio, may of 2009.

Dr. Deidra Morrison

Dr. Deidra Morrison is a post-doctoral researcher in the division of Human Centered Computing in the School of Computing at Clemson University. She received her B.S. degree in Computer Science from Spelman College, and her M.S. and Ph.D. from Northwestern University. She was a GEM graduate fellow, and was awarded the CIFellows post-doctoral award through the Computer Research Association and NSF. Her area of research involves social computing and investigating social interaction in non-traditional spaces and relationship management using technology.

Dr. Yi Sheng Goh

Dr. Yi Sheng Goh received her PhD degree from the Department of Consumer Affairs at Auburn University (AU) in 2010. She also obtained her Master of Industrial Design from AU in 2005. She has published in the Proceedings of the International Textile and Apparel Association Annual Conference, Proceedings of the Hawaii International Conference on Arts and Humanities, and the Proceedings of the International Conference on Planning and Design. She has also participated in the National Science Foundation research on older consumers internet usage. Her research has been focusing on product design, branding, and consumer behavior.

Soo In Shim

Soo In Shim is a PhD student in the Department of Consumer Affairs in the College of Human Science at Auburn University. She received a Bachelor's degree and a Master's degree in Clothing and Textiles from Seoul National University, South Korea, and then, she worked as a market researcher for PFIN, a fashion forecasting company in South Korea. Her academic interest is related to consumers' psychological mechanism of online shopping.

Alvitta Ottley

Alvitta Ottley is an undergraduate student at the State University of New York at Plattsburgh, currently pursuing a Bachelors of Science Degree in Computer Science with a minor in Mathematics. She expects to graduate December 2010 and plans to attend graduate school shortly after. Her interests include programming, human-centred computer and human-computer Interface.

Kendal Lewis

Kendal Lewis is an undergraduate student pursing a Bachelors in Computer Science at Prairie View A&M University. His research interests include Game Design, Artificial Intelligence, and Robotics. He is currently a sophomore at Prairie View A&M and is expected to graduate in 2013.

Lauren Hamilton

Lauren Hamiiton is an undergraduate student at Auburn University, pursing a Bachelors of Science in Wireless Software Engineering. She expects to graduate in May 2011 and her research interests include usability and mobile devices.